You’ve taken the leap and integrated HubSpot into your business operations, but are you truly harnessing its full potential?
At Fruition RevOps, we specialize in elevating your HubSpot experience, ensuring that you’re not just using the platform, but mastering it.
HubSpot Modules
Before investing in another platform or Module, we can explore if HubSpot already offers a feature that meets your needs.
Additionally, while HubSpot is a powerful tool, understanding how it stacks against competitors and industry benchmarks can provide valuable insights.
We offer a comprehensive analysis, ensuring you’re not just using HubSpot but mastering it better than the competition.
Like: Marketing Hub, Sales Hub, Customer Service Hub, Operations Hub, or CMS Hub?
Even if you’ve been a HubSpot user for some time, the digital world is in constant flux, and so are HubSpot’s ever-evolving features and capabilities.
It’s essential to stay updated, mainly since HubSpot frequently introduces new features.
Our consultation service is designed to keep you ahead of these changes.
Beyond just updates, we take a deep dive into your current setup, pinpointing any gaps and refining processes to ensure maximum efficiency.
The ultimate goal? To enhance your return on investment. By fine-tuning your HubSpot configuration, we strive to amplify the value you derive from your investment, ensuring that every dollar spent is optimized for the best outcomes.
Our initial meeting is designed to understand your current HubSpot setup, business goals, and challenges. We’ll provide a brief overview of HubSpot’s hidden features that might benefit you and discuss potential strategies to optimize your setup. It’s an opportunity for us to get to know your business better and for you to learn how we can help enhance your HubSpot experience.
Not necessarily. Our primary goal is to help you maximize the value of your current HubSpot setup. If we identify areas where a new module can significantly benefit your business, we’ll recommend it, but our focus is on optimizing what you already have and ensuring you’re using it to its fullest potential.
Our partnerships with platforms like Cincopa, Segment, and Drip allow us to offer a holistic approach to your HubSpot setup. For instance, with Cincopa, we can integrate advanced video analytics into your HubSpot dashboard. Segment’s CDP capabilities enable a unified view of your customer data, and Drip’s e-commerce engagement campaigns can be seamlessly integrated for better customer outreach. These partnerships ensure that you get a comprehensive solution tailored to your unique needs.
Absolutely! HubSpot is packed with features, and many businesses only scratch the surface. From advanced reporting tools, workflow automations, to lesser-known integrations, there’s a wealth of capabilities that often go untapped. Our expertise lies in uncovering these hidden gems and aligning them with your business goals for maximum impact.
Our approach is twofold. First, we conduct a thorough analysis of your current HubSpot setup to identify gaps and areas of improvement. Next, we implement tailored strategies, leveraging HubSpot’s features and our partner programs, to optimize your processes. By ensuring that you’re using HubSpot’s full range of capabilities aligned with your business goals, we aim to maximize your ROI.
While the initial setup is crucial, we believe in continuous improvement. We offer ongoing support and periodic reviews to ensure that as your business evolves, your HubSpot setup remains optimized and aligned with your goals.
Scheduling a meeting with our HubSpot specialists at Fruition RevOps, you’ll gain insights into the hidden gems of HubSpot, tailored strategies to optimize your setup and revolutionize your business processes to ensure you’re leveraging HubSpot to its fullest potential. Don’t let valuable opportunities slip away; let’s work together to maximize your HubSpot investment.
The CMS Hub in HubSpot is more than just a content management system; it’s a platform to create immersive digital experiences. From dynamic web pages to SEO tools, it has everything to make your online presence shine.
We’ve spotlighted the most sought-after features and some that you might not be aware of but can significantly enhance your website.
Want to elevate your digital footprint? Reach out to our team to understand how the CMS Hub can be customized to your web strategy.
| Category | Feature/Tool | Description |
|---|---|---|
| Most Common Features | Drag-and-Drop Editor | Easily create and edit web pages with a user-friendly interface. |
| Most Common Features | SEO Recommendations | Get real-time SEO advice as you create content to improve search rankings. |
| Most Common Features | Adaptive Testing | Automatically serve the best-performing version of a page to each visitor. |
| Less Common Features | Memberships | Create membership-based content areas on your website. |
| Less Common Features | Serverless Functions | Build web apps on HubSpot with serverless functions. |
| Less Common Features | Multi-language Content Creation | Easily create and manage content in multiple languages. |
| Integrations/Setup Tactics | Blog Importer | Migrate your blog posts from another platform to HubSpot. |
| Integrations/Setup Tactics | Dynamic Content | Personalize website content based on who's viewing it. |
| Integrations/Setup Tactics | Integration with Analytics Tools | Get deeper insights into your website's performance by integrating with third-party analytics tools. |
HubSpot’s Marketing Hub is your all-in-one solution to attract, engage, and delight customers. With a wide range of features, it caters to every facet of modern marketing.
We’ve highlighted the most frequently used features and some hidden gems that could redefine your marketing approach. Wondering how these features can elevate your marketing game?
Let’s discuss it! Schedule a session with our team to explore how you can harness the full power of the Marketing Hub tailored to your business goals.
| Category | Feature/Tool | Description |
|---|---|---|
| Most Common Features | Landing Pages | Create and test beautiful, mobile-optimized landing pages for your campaigns, complete with forms tailored to gather the insights you need. |
| Most Common Features | Email Campaigns | Design and send personalized email campaigns with analytics to measure their success. |
| Most Common Features | Lead Management | Organize, track, and nurture your leads in one centralized system. |
| Less Common Features | Blogging Tool | Create SEO-friendly blog posts that attract and engage visitors. |
| Less Common Features | A/B Testing | Test variations of your emails, landing pages, and CTAs to see what resonates most with your audience. |
| Less Common Features | Social Media | Schedule and publish posts, monitor social mentions, and report on your social media ROI. |
| Integrations/Setup Tactics | SEO Tools | Integrate with SEO tools to optimize your content, track keywords, and improve search rankings. |
| Integrations/Setup Tactics | Ads Integration | Connect your ad accounts to measure the ROI of your paid campaigns and see how they contribute to your goals. |
| Integrations/Setup Tactics | Marketing Automation | Set up workflows to automate marketing tasks and nurture leads through the buyer's journey. |
The Sales Hub in HubSpot is designed to supercharge your sales process, from lead generation to closing deals. It offers a plethora of features, each tailored to enhance different aspects of the sales journey.
Below, we’ve summarized the most commonly implemented features, as well as some lesser-known ones that might be the game-changers you’re looking for. Curious about how these features can fit into your sales strategy?
Schedule a time with our team to dive deeper and tailor HubSpot’s capabilities to your unique needs.
| Category | Feature/Tool | Description |
|---|---|---|
| Most Common Features | Deal Stages | Track deals through customizable stages to visualize your pipeline and forecast revenue. |
| Most Common Features | Email Tracking & Notifications | Get real-time notifications when a prospect opens an email, helping sales reps to follow up at the right time. |
| Most Common Features | Meeting Scheduler | Simplify the booking process by letting leads and prospects schedule meetings without the back-and-forth emails. |
| Less Common Features | Playbooks | Create step-by-step sales guides for your team to ensure consistency in the sales process. |
| Less Common Features | Quotes | Generate and send professional quotes to prospects directly from HubSpot. |
| Less Common Features | Sales Analytics | Dive deep into sales metrics to uncover trends, track team performance, and forecast revenue. |
| Integrations/Setup Tactics | CRM Integration | Seamlessly integrate with other CRMs to have a unified view of all customer data. |
| Integrations/Setup Tactics | Email Integration | Connect your email to HubSpot to send, receive, and track communications directly within the platform. |
| Integrations/Setup Tactics | Automation Workflows | Set up workflows to automate repetitive tasks, nurture leads, and ensure no opportunities are missed. |
HubSpot’s Operations Hub is the backbone of efficient and integrated business processes. It’s packed with features that synchronize, clean, and automate your data.
We’ve listed the most popular features and some that might be flying under your radar but can be game-changers.
Keen on optimizing your operations?
Schedule a consultation with our team to discover how the Operations Hub can be tailored to fit your operational needs.
| Category | Feature/Tool | Description |
|---|---|---|
| Most Common Features | Data Sync | Keep your apps in sync in real-time with HubSpot's two-way sync tool. |
| Most Common Features | Programmable Automation | Create custom automation tailored to your unique business processes. |
| Most Common Features | Data Quality Automation | Automatically maintain a clean database by updating property values, formatting data, and more. |
| Less Common Features | Custom-coded Bots | Build bots that can handle complex queries and tasks using custom code. |
| Less Common Features | Webhooks | Send real-time data from HubSpot to other apps or tools whenever a specified action occurs. |
| Less Common Features | Workflow Extensions | Extend the capabilities of workflows by integrating with apps and web services. |
| Integrations/Setup Tactics | Integration with CRM | Ensure that your CRM data is always up-to-date and in sync with other tools. |
| Integrations/Setup Tactics | API Trigger | Trigger actions in other tools or systems based on data changes in HubSpot. |
| Integrations/Setup Tactics | Integration with Finance Tools | Sync your financial data with HubSpot for a comprehensive view of customer transactions. |
The Customer Service Hub in HubSpot is crafted to ensure every customer interaction is a positive one. From ticketing systems to feedback tools, it’s equipped to handle all your customer service needs.
We’ve pinpointed the top features most businesses leverage and some underutilized ones that could be your secret weapon. Interested in optimizing your customer service strategy?
Connect with our experts to delve into the potential of the Customer Service Hub for your business.
| Category | Feature/Tool | Description |
|---|---|---|
| Most Common Features | Ticketing System | Organize, prioritize, and track customer support inquiries in one centralized system. |
| Most Common Features | Knowledge Base | Create and manage a library of informational articles that customers can access for self-service support. |
| Most Common Features | Customer Feedback | Gather and analyze feedback to understand customer satisfaction and areas of improvement. |
| Less Common Features | Live Chat | Engage with customers in real-time, addressing their queries instantly. |
| Less Common Features | Reporting Dashboards | Monitor and analyze customer support metrics to improve team performance. |
| Less Common Features | Conversations Inbox | A unified inbox that brings together emails, chats, and other customer communications. |
| Integrations/Setup Tactics | CRM Integration | Seamlessly integrate with HubSpot CRM to have a 360-degree view of customer interactions. |
| Integrations/Setup Tactics | Automation & Workflows | Automate repetitive tasks and set up workflows to streamline support processes. |
| Integrations/Setup Tactics | Slack Integration | Connect with Slack to get instant notifications and collaborate with your team on customer issues. |
Why Marketing Hub:
Includes programmable automation, data sync, data curation, and data quality tools — all powered by HubSpot’s CRM platform. Your business will have one unified view of every customer interaction, and be empowered to deliver friction-free customer experiences.
Clients can ensure that their teams have access to accurate, up-to-date data, leading to better decision-making, improved customer experiences, and more efficient operations.
Why CMS Hub:
Includes hosting, flexible themes, dynamic content, drag-and-drop page editing, memberships, and more — all powered by a CRM platform that allows you to build seamless digital experiences for your customers.
With CMS Hub, clients can create a powerful website that not only looks great but also performs well.
It’s built to scale, ensuring that your site remains fast and reliable as your traffic grows.
Why Customer Service Hub:
Includes conversational tools, a shared inbox, help desk automation, knowledge base functionality, customer feedback and custom surveys, reporting, a customer portal, playbooks, and more — all powered by a CRM to give your business one unified view of each customer interaction.
Why Sales Hub:
Fully featured sales software complete with: sales engagement tools, deal management functionality, reporting & analytics features, payments, quote, and CPQ capabilities, and coaching tools — plus the ability to seamlessly integrate with more than 1,400 tools in HubSpot’s App Marketplace.
Why Marketing Hub:
Drive revenue by connecting with leads at the right place and time across email, landing pages, forms, and more. Manage your contacts and campaigns in one place and use automation tools to scale your efficiency.
Measure the success of your campaigns using powerful reporting tools. All powered by the data in your CRM to enable customer connection at scale.
